When a décor element makes the leap from intimate private gatherings to huge corporate events, you know it’s become a bona fide trend. Elaine Frei, founder of Luft Balloons in Chicago, says, “Color is one of the pillars of branding, so when you translate a brand’s colors into a dramatic balloon installation, it personalizes the event in a big, bold way.” She adds, “Typically we encourage clients to focus on a singular, big moment to maximize impact and attention. This is usually in the form of an entrance, a backdrop to the space, or an overhead installation. Essentially we respond to the existing architecture of the space to make something unique that will enhance the experience of the event and the space.”
We’re here to share 23 creative and interesting ways that corporate celebrations have used balloon installations to define their brand, create fun photo ops, conjure grand entrances, and more.
We love how the oversized balloon installations at this fashion show smartly weave all of the theme hues together into one colorful design statement — and we wish we could lounge in one of the gorgeous poolside cabanas.
“If you can’t be with the one you love, love the one you’re with…” the old song goes — and we have no trouble mustering affection for this gorgeous Valentine’s Day party meant for the ladies only, and the L’Oréal beauty brand that they adore.
The entrance to this BuddyLove fashion brand’s corporate dinner party set the tone for what was to come. Guests enjoyed colorful place settings boasting so-unique-you’ll-take-them-home place cards that perfectly evoke the brand’s fun vibe.
We adore how the whimsy of this balloon-filled entrance to The Schoolhouse is carried throughout the launch of this stunning historic venue — from cotton candy cocktails to boxwood hedges and a tapas grazing table.
What has yoga, a beauty bar, fun décor, and our attention? This Westfield “Beauty and Balance” campaign brought to beautiful life in the form of undulating ombré balloons, mannered greenery, and a rotating roster of interesting speakers.
At this point our interest is piqued by any collaboration that Target announces, but this Clutch Nails partnership has us especially curious with it’s fun messaging — “They Stay, You Slay” — and rose-hued décor with not one, but two, glamorous balloon installations.
Both balloons and florals in an ombré of hues evoke the bright packaging of Joy shave products and create the perfect frame for both the colorful razors and shave cream as well as fun pics that the luncheon’s bloggers enjoyed (and posted).
PartySlate’s Atlanta launch was a summer-themed celebration filled with perfect-for-the-season elements like a “pool” photo op, an ice bar, and a lobster roll slide — all centered by a towering balloon installation accented with colorful pool floaties.
White is the new black and balloons are the new chic décor — so this all-white fashion show for wedding gown designer Mira Zwillinger was on-trend in every way (including the gorgeous gowns on the runway).
This blog launch party for H is for… featured clever, on-point branding (with a string of towering H’s and a logoed bar) as well as a show-stopping balloon-filled entrance in the glam hues of pink, white, blush, and gold.
WIPA SoCal’s yearly design challenge asks wedding professionals to create clever, themed tabletops, resulting in innovative and beautiful event décor. We love how balloons were integrated everywhere, from a tasseled photo op and ceiling installation to dessert cart flair.
Nothing evokes the 80s like candy-colored and neon-hued balloons and this corporate “prom” for the employees at PEAK6 had creative uses for balloons at every turn — including an arched tunnel that we long to roller skate through and on dance floor where we’d be singing along to “Don’t Stop Believin’.”
A rainbow of pastels greeted guests to the launch of the” Life’s a Festival” Collection for cosmetic brand Too Faced — and the whimsical theming continued inside with unicorns and white fringed hallways mirroring the makeup’s whimsical packaging.
This comic book-inspired corporate bash used the primary hues commonly associated with heroes and their soundtrack of “bam” and “ka-pow” to create a balloon installation that led party-goers up the stairs and into the celebration.
This Golden Globe Awards viewing party hosted by InStyle and Warner Bros. took the gold inspiration to heart — and to the tabletops and ceiling, with a divine installation of hovering golden (what else?) globes. Night-black drapery on the walls and ceiling conjured additional drama.
It only makes sense that PartySlate — the go-to resource for event inspiration, party venues, and top local event professionals — would host a totally on-trend third anniversary party. An undulating installation of forest green balloons created a can’t-miss focal point in the industrial-chic space.
This Sofitel Chicago Magnificent Mile-hosted celebration for “La Nuit by Sofitel,” combines Parisian nightlife vibes with local culture for one epic party. The black-and-white palette conjured a vintage French scene with a kicky photo spot allowing guests to pose with their bubbly in a clawfoot tub filled with white balloon “bubbles.”
This “For the Love of Parties” breakfast at the Gather & Soar Summit looks like the definition of “joy” brought to beautiful life. A collection of pastel hues is present in every creative installation, including a wall of heart-shaped balloons and a bathtub filled with giant sprinkles-like balloon bubbles.
This chic rooftop yoga event at Pendry Chicago wows with a cohesive color palette. Rows of sky-blue yoga mats lead all eyes to the focal point of this stylist corporate event: a modern matté balloon installation. We also love how each yoga mat comes with its own teal cooler filled with healthy snacks.
Make your entrance one to remember with a branded balloon arch in full color. Guests at PartySlate’s New Beginnings Celebration (which reunited event tastemakers and industry leaders in New York City) entered a new world of stylish glamour through a tunnel of branded balloons. From there, participants enjoyed butterfly aerialists, a gravity booth, and so much more.
Manheim Dallas kept their annual 100 Grander auction as engaging as ever with a 007 theme. While James Bond might have his eye on the fleet of luxurious autos at hand, we can’t help swooning over the marquee signage and metallic balloon installation.
Make sure to check out how balloons made an appearance as ceiling décor and front desk accents. We especially love how the metallic color palette captures the luxury of driving in style.
Where can I find a balloon design company for my corporate event?
A great party starts with a great vendor list. Use PartySlate’s curated vendor directory to find a balloon design company near you. You can even narrow your search to browse balloon designers for corporate events.
Make sure to click into a preferred vendor’s PartySlate profile to see real examples of their work. You can also reach out for more information directly through the directory.
Where can I find more inspiration for my corporate event?
PartySlate is the go-to resource for planning corporate functions, holiday parties, summits, and more. Click on the following to discover everything from the latest corporate party trends to the best immersive party ideas:
We love how this family-owned company creates gorgeous balloon décor with environmentally-friendly materials and practices. Whether you are looking for seamless party planning or exquisite event décor and design, Clique Balloons will elevate your celebration from start to finish. photo courtesy of: Clique Balloons & Events