What does “creating content” really mean? Good question.
There are so many ways you can create content. Start with brainstorming topic ideas for your ideal consumer. Decide the delivery medium that works best for each topic; for example, videos, blogs, infographics, and more.
When creating content, it’s important to think about whom you want to inspire — as well as how you want this content to serve your clients.
On Tuesday, October 27, PartySlate Founder and CEO Julie Roth Novack sat down with Akeshi Akinseye, CEO and Creative Director of Kesh Events, for a discussion on content creation. Akeshi shared essential tips for creating engaging content and staying relevant. Specifically:
- Determine Your Audience
- Embrace Your Authentic Self
- Deliver Value by Creating Engaging Content
- Get Your Content Seen
- Create Your Content Strategy and Calendar
Julie continued the discussion with a demo on how PartySlate can help amplify your content marketing efforts.
Akeshi concluded the digital event with an invitation to join her in “The Boss Up Content Challenge,” a free five day content-creation challenge.
But wait, there’s more: PartySlate is here to help you optimize your PartySlate profile page. If you are interested in receiving a PartySlate profile review or content strategy review, please email us.
You can watch the full digital event recording below or open the recording in YouTube.